Software to run your SEO agency

See how your SEO agency is really doing.

See what you owe each client, where your team's hours go, whether delivery is on pace, and how the agency is doing this month. One place, not five.

Built inside my own agency with 20 clients Keep using Ahrefs and Semrush Take your data out any time
14 days free  ·  No credit card  ·  No sales call
app.lumeadirect.com/agencyExample data
lumea.
Dashboard
Clients
Pipeline
Deliverables
Content
Timecard
Reports
September 2026
2 clocked in
Month done74%ahead
Clients12
Behind pace1
Hours MTD58.588% on clients
Delivery pace9 of 22 working days · 41% elapsed
ClientItemsHoursVerdict
Harbor Family Dental21/2514.5ahead
Village Perio7/1031.0labor heavy
Renew Wellness13/1518.0ahead
Summit Smiles8/151.5check in
Forty-five second test

Can you answer these four questions about your agency right now?

No looking things up. No opening another tab.

What work do you still owe each client this month?

Not a guess. The real list, for every client.

Which client takes the most time but pays the least?

The one you'd raise the price on, if you had proof.

Are you ahead or behind on this month's work?

The month is 43% over. Is 43% of the work done?

Is the agency doing better or worse than last month?

Money in, money out, work done. Not a gut feeling.

One question is about a client. Three are about your business. If the answers are spread across spreadsheets, apps and people's heads, you can't see your own agency. Lumea puts all four answers on one screen.

Everyone teaches you how to rank. Nobody teaches you how to run it.

You learned how to get clients ranked. Nobody taught you the rest: sending reports, keeping track of the work, paying your team, and knowing if you made money this month.

That part is what Lumea does.

Why Lumea is different

Your agency runs in Lumea. That's why the numbers mean something.

You don't fill out a report. You do your normal work, and Lumea turns it into numbers.

01

Run it

Your clients, monthly work, team hours and new leads all live in Lumea.

02

Measure it

As you work, Lumea keeps count. What got done, who did it, and what it cost.

03

Improve it

Open Reports. See what's going well and which client needs you.

Run it. Measure it. Improve it.
What I couldn't see before

This is what I couldn't see before Lumea.

I knew my clients. I knew what they paid. I worked hard.

But I couldn't tell you if the agency was getting better or worse. Or where my team's time went. Or which clients were costing me too much.

Now I can see it in 45 seconds.

/agency/reportsExample data
lumea.
Dashboard
Clients
Pipeline
Deliverables
Content
Timecard
Reports
Reports
vs last month
MoneyTeamDeliveryNumbers
Income$14,650+4%
Client costs$980+8%
Team pay$3,920+2%
Net$9,110+5%
Last 12 monthsMRR · total out · net
 This monthChange
Paying clients12flat
Average per client$1,221flat
Lost or downgraded0was 1
Money coming in$1,221What the average client pays you, and if it's going up or down
Time vs. pay31h vs 14.5hOne client takes twice the hours of a client who pays more
Work on pace74% done, day 9Work done so far, compared to work days gone by
Team time88% on clientsHow much of your team's week went to clients, not busywork
Money going out$5,540What it costs to run the agency each month
Needs you now1 client behindThe client falling behind, before they call you
Client visibility

Your client sees their new leads. You see if they followed up.

When someone fills out a form on your client's website, the lead shows up in your client's Lumea login. Their team calls, texts or emails each one. Then they mark it won or lost.

Every lead has a time on it. Every call, text and email gets logged. So when a client says SEO isn't working, you can see if they followed up on the leads they got.

Lumea doesn't track phone calls. It tracks the leads from your client's website, and what your client did with them.

app.lumeadirect.com/todayExample data
lumea.
Today
Leads
Reports
Settings
Today · Harbor Family Dental
3 to follow up
LeadSourceInAction
Angela T.Website form8:12acall text email
Marcus D.Google / SEO9:40acalled text
Priya N.Lead magnet11:05acall text
Dana W.Website formyest.won · $4,200
Ryan K.Google / SEOyest.lost · price
Two months from now

Your client asks what you did this month. The answer is already on your screen.

No "let me get back to you." No digging through folders after you hang up.

  • Every task done this month, with links to the pages
  • Their Google numbers, month by month
  • What they pay and what they got for it
  • A report you can send before you hang up

Then you turn it around.

"You have twenty new leads nobody on your team has called."

He called to ask what you're doing. Now you're showing him what his team isn't doing.

Watch the call · 1:40
Real client account, one take. Three questions answered and a report sent before the call ends.
How it works

Everything your agency does, in one place.

Numbers you type in by hand get old fast. In Lumea, the numbers come from the work itself, so they stay current.

Never forget to follow up on a sale.

Every business you're trying to sign has a stage, a next step and a due date. Lumea shows you who needs a follow-up today, and who is late.

  • Move each deal through your stages: lead, contacted, qualified, proposal, negotiating
  • See your open pipeline and what it's likely worth
  • Bring in your list from a spreadsheet with Import
  • Won and lost deals keep their history
/agency/pipelineExample data
lumea.
Dashboard
Clients
Pipeline
Deliverables
Content
Timecard
Reports
Pipeline
Import+ New prospect
Open pipeline$7,300
Likely worth$4,380
Won this year$9,600
Follow up31 late
All 5Lead 2Contacted 1Proposal 1Negotiating 1Won
StageProspectEst. MRRNext stepDue
ProposalCoastal Ortho$1,800Call9/22
NegotiatingHarbor Dental$2,400Send contract9/25
ContactedMiller PT$1,200Follow up9/26
LeadBayside Chiro$900Email9/29
Red dates are late. Sort by what's due next.

One page for each client.

Click a client. See what they pay, what work you owe them, who worked on it, and what's done.

  • Name your own packages
  • Save each month's price
  • Keep notes your whole team can see
  • Archive a client and keep their history
/agency/clientsExample data
lumea.
Dashboard
Clients
Pipeline
Deliverables
Content
Timecard
Reports
Clients · 12 active
Add client
ClientPackageMRRSep
Harbor Family DentalGrowth SEO$2,40092%
Renew WellnessGrowth SEO$2,40088%
Village PerioCore SEO$1,80054%
Laguna Heights DentalCore SEO$1,80075%
Summit SmilesLocal SEO$1,20018%
Miller Physical TherapyLocal SEO$1,20080%

Each month's work is ready for you.

Set up a client's monthly work once. Every new month shows up already filled in, with what you owe.

  • Monthly tasks for each client
  • A note and a doc link on every task
  • Skip a month, and write down why
  • Send topical map pages right into the month's work
/agency/roster/harbor-dentalExample data
lumea.
Dashboard
Clients
Pipeline
Deliverables
Content
Timecard
Reports
Harbor Family Dental
September 2026
OverviewNotesDeliverablesTopical mapContent
Blog articles3 of 4
Sedation dentistry for anxious patientsdone
How much does Invisalign cost in Harbordone
Same-day crowns explained · doc linkwriting
GBP posts8 of 8
Citationsskipped · client on hold

Every hour is tied to a client.

Your team clocks in for the client they're working on. That's how Lumea knows which clients take the most time. It makes payday easier too.

  • Clock in and out as many times a day as you need
  • Every hour tagged to a client
  • Approve a pay period and it locks
  • Old pay rates stay saved, so a raise doesn't change past pay
  • Set bonus rules for each person
/agency/timecardExample data
lumea.
Dashboard
Clients
Pipeline
Deliverables
Content
Timecard
Reports
Sep 1 to Sep 15
clocked in · 3:12
Hours58.5
On clients88%
StatusOpen
DateClientIn / OutHrs
Sep 11Harbor Family Dental9:02a to 12:30p3.5
Sep 11Village Perio1:15p to 4:45p3.5
Sep 10Renew Wellness8:45a to 2:00p5.25
Sep 10Admin2:00p to 3:00p1.0

Your reports. Only you see the money.

What comes in. What goes out. How many hours your team worked, and on what. What work is done, and what's left.

  • Money: what comes in, what goes out, and what's left
  • Team: hours for each person and each client
  • Work: what's done and what's late, worst first
  • Google: each client's numbers, month by month
  • Your team can't see the money
/agency/reports?tab=teamExample data
lumea.
Dashboard
Clients
Pipeline
Deliverables
Content
Timecard
Reports
Hours by client
September 2026
MoneyTeamDeliveryNumbers
ClientHrsPaysLeft
Village Perio31.0$1,80062%
Laguna Heights Dental22.5$1,80073%
Renew Wellness18.0$2,40084%
Harbor Family Dental14.5$2,40087%
Village Perio takes twice the hours of Harbor for $600 less. Raise it or rescope it.
Why this exists

I made the same mistake twice.

First time

I used to own a company that built homes. I had no real system. I had spreadsheets and a QuickBooks account I didn't understand.

Later I worked for a company that made over $100 million a year. They checked their numbers every day. The bosses made choices from facts, not gut feelings.

If I had known that back then, my company would have turned out different.

Second time

Years later I started an SEO agency. And I made the same mistake. I had 20 clients, a small team and good work. But the facts about my own business were spread across Google Drive, Docs and Sheets.

I looked for software to fix it. Every tool was built for some other kind of business. So I built Lumea. My agency has run on it every day since.

Michael Gleed, founder

Why I built it · 1:20
Ninety seconds, one take, no studio.
Start smaller than you think

Don't move your whole agency. Start with one client.

Try Lumea on real work first. If you like what you see, add the rest.

01

Add one client

Their name, package and price.

02

Bring in their topical map

Upload the one you already have.

03

Add this month's work

Pick pages from the map for this month.

04

Track your team's time

Clock in for that client.

05

Open Reports

See the work pace and the hours.

What you'll see in 14 days

By the end of week one, you'll know two things about that client. Is the work on pace? And how many hours did your team spend? Month to month numbers show up after month two.

The Agency Migration Kit

It comes with every plan. You never start with a blank screen.

  • Four ready-to-fill spreadsheets: your clients, your sales list, a client's topical map, and a client's past leads
  • An Import button to load each one
  • Step-by-step guides on the setup pages
  • Email [email protected] with any question

Watch me bring in a real topical map.

A messy one, not cleaned up first. The timer runs the whole time.

Importing a topical map into Lumea
Watch a real import
A messy topical map, dragged in unedited. Timer running the whole way.
Pricing

You pay by how many clients you have. Not by team size.

Three agency plans. Every plan includes the tools you need to run the agency. Add as many team members as you want.

1 to 3 clients
Starter
4 to 8 clients
Growth
9 or more clients
Unlimited
Starter
For 1 to 3 clients
$143/mo
  • Up to 3 clients
  • All core features
  • Unlimited team members
  • Lead tracking for your clients
  • Agency Migration Kit
Start free trial
Most popular
Growth
For 4 to 8 clients
$242/mo
  • Up to 8 clients
  • Everything in Starter
  • Priority support
Start free trial
Unlimited
For 9 or more clients
$494/mo
  • Unlimited clients
  • Everything in Growth
Start free trial

Pay for a full year and save 20%. You choose monthly or yearly when your trial ends.

14 days free  ·  No credit card  ·  No sales call
Questions

Before you start the trial.

What happens after 14 days?

Your trial ends. We don't have your card, so you won't be charged. To keep going, pick the plan that fits how many clients you have.

What counts as a client?

A business you bill every month. Businesses you're still trying to sign don't count. Clients you've archived don't count.

I don't have time to move everything over.

You don't have to. Start with one client. Try it on real work. Move the rest later if you like it.

Isn't this another dashboard?

No. A dashboard shows you numbers. Lumea creates the numbers from the work your agency is already doing.

Your team clocks time, completes work, manages leads and runs clients inside Lumea. Those actions become the numbers you see in Reports.

It's the operating system underneath the dashboard.

Why not build this myself in Notion or a spreadsheet?

You can. But then you're building and maintaining your own software.

Notion doesn't know what a topical map is. It can't tie your team's hours to what a client pays. It can't give your clients their own login to see their leads.

You'd be recreating what Lumea already does, then maintaining it yourself.

Does this replace Semrush or Ahrefs?

No. Those tools help you do SEO. Lumea helps you run the business. Keep using both.

How long until I see useful numbers?

Work pace and team hours show up in week one. To compare one month to the next, you need two months of data.

Do team members cost extra?

No. Every plan comes with as many team members as you want. You pay by client, not by person.

Can my clients see my business numbers?

No. Clients only see their own leads. They never see your income, your team's hours, what you pay people, or your other clients. Your team can't see the money side either.

Does Lumea do payroll?

No. Lumea tracks hours, pay rates and bonuses. When you approve a pay period, it locks. Then you send the numbers to whoever does your payroll. Lumea never sends money or files taxes.

Can I take my data with me?

Yes. Export it any time. Nothing gets locked in.

I do SEO for my own business, not for clients.

Solo is $98 a month for one client: you. Same software. Start a Solo trial.

Stop guessing how your agency is doing.

Start with one client. Do your normal work. Watch the numbers show up.

Start my free trial
14 days free  ·  No credit card  ·  No sales call  ·  Keep your SEO tools
Lumea Direct · A product of Pacific Kai Ventures LLC

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